What mindset adjustment do these momentous EasyUp Airfare changes demand?
Easy Up fares have just taken a giant evolutionary stride, spawning two new versions, one in Business Class and another in First.
New Business Class Version
The lowest EasyUp Business Class fares, established over the last 2+ years, range from $1,650 to $2,800, but they have been here-this-minute and often gone-the-next (flash sales, in effect). The defining characteristic of the new fares is that they are available every day.

The new everyday fares are also being offered on more airlines and on more routes than ever before. That’s why FCF thinks that these fares stand a very good chance of becoming a new norm, despite being about $200 to $900 more than Flash EasyUp fares.
[aside headline="EasyUp Airfare Refresher" alignment="alignright" width="half" headline_size="default"]Easy Up fares were discovered in late 2012 and were featured in the December FCF issue, saying they would be the death knell of upgrading as many knew it. We coined the name “EasyUp” because the fare structure was similar to domestic “Y-UP” (pronounced why-up) fares, a term popularized in the 1990’s based on the “UP” letters in the fare basis code. Our EasyUp name also referred to the fact that these fares were no-brainers: Pay cash for a fare not too much more than coach, save the miles for another day. The challenge was that these fares didn't last very long. In some cases, they disappeared in a matter of hours. They still do, but now similar fares have gone mainstream, minus any publicity because fares otherwise this low frequently 40% less than the lowest published fares—upset airline corporate customers. That’s why they are seldom advertised.[/aside]
The new fares start from about $1,800 from the East Coast (about 45% less than the previously lowest fares) and $2,800 from the West Coast (about 33% less), with an average decrease of about $1,800.
Another change: The new Business Class fares require a 150-day advance purchase (until now, the lowest fares have required only a 90-day advance purchase).
A Miami-Paris ticket that drops by $1,606 in one minute. At 11:59 PM, 149 days out, it costs $4,197; at 12:00 AM, 150 days out, it costs $2,591.
New First Class Version
Before December 2012, First Class fare discounts were almost always offered for summer and holiday travel—only. But then EasyUp fares were introduced and FCF came across some amazing ones, to Asia as well as Europe (we think many were pricing experiments).
American offered First Class fares from many U.S. cities to Beijing and Shanghai. On Washington, DC-Beijing, the lowest published First Class fare had been $16,352, whereas the EasyUp First Class fare was $4,285, a decrease of $12,067. It was an even better deal than Business Class at times, which ran to $5,135, $850 more than First Class— something you don’t see every day. And you didn’t because this fare showed up and vanished without rhyme or reason (think pricing experiments).

The new EasyUp fares in First Class to Europe now start at $3,400 from the East Coast and $4,600 from the West Coast—and range from 42% / $2,500 to 72% / $8,600 off the old norm. Some airlines even have a fare-basis code containing the word “UP” to identify them: American’s is often INN1D1E1/EUUP; Lufthansa, SWISS, and United use DRCUP57E at times.
American’s fare also has a “flat fare difference” (a.k.a. upgrade) of just $1,000 (see image above). For perspective, that’s $100 less than the cash surcharge AA charges to upgrade from Business to First Class with miles. (You’re also saving 50,000 miles if you snag one of these new fares!)
New EasyUp First Class fares to Europe are currently offered on 70%+ of routes we looked at flown by American (the lowest prices), British Airways, Lufthansa, SWISS, and United. Restrictions vary by route and airline; the fares are often valid year-round, but the bottom line is the same: The difference between Business Class and First is now unprecedentedly low— only $500 to $1,500 on many routes. The only major hold out is Air France, which hasn’t lowered First Class fares nearly as much, but appears to be joining the others little by little.
New First Class Restriction Rundown
American: The only airline that offers an upgrade to First from its lowest 150-day advance purchase Business Class fare. It generally costs $1,000 more than Business Class from the East Coast and Midwest, $1,500 more from the West Coast.
Miami-Madrid in First is $3,406, Business Class $2,406. Chicago-Shannon is $3,581 and $2,851, respectively. San Jose-Madrid is $4,901 in First Class and $3,544 in Business Class.
On a route that currently doesn’t offer the 150-day advance purchase, such as to London, AA offers the deal on the 90-day advance purchase Business Class fare.
British Airways: Offers the upgrade to First from its lowest 90-day advance purchase Business Class fare, but only to London.
Rough Guide to the World’s Best Business Class Fares U.S.-Europe
~ How to get around the normal $4,000 to $8,000 fares ~
[table_opt style="blue-header" id="1816 " width="" alignment="center" responsive="all" heading="thcenter" rows="tdcenter"]
Rough Guide to the World’s Best First Class Fares U.S.-Europe
How to get around the normal $8,000 to $12,000 fares
[table_opt style="blue-header" id="1817 " width="" alignment="center" responsive="all" heading="thcenter" rows="tdcenter"]
Lufthansa, SWISS, and United: Fares are still all over the map. Most often the upgrade costs $1,500 round-trip, but we have seen it as low as $800. Upgrades to First are offered on 90- and 50-day advance purchase Business Class fares.
Tools to help you find the fares
The fastest and easiest way to find fares cited in FCF publications is to take the ‘fare basis’ and booking codes we usually include to your travel agent. But if you prefer to search online, then ITA Software, Google Flights, and Kayak are good online tools for finding low fares fast.
Just experiment with different departure and destination cities if you don’t immediately find what you’re looking for. Make sure you search 150 days out and your stay is at least 7 to 10 days.
I like to use Google and ITA’s “calendar view” to get a quick sense of what fares are like on any given route. Once you zero-in on the specific dates that offer a fare you’re happy with, just reconfirm with the airline site or call the airline directly. If you can’t get an ITA or Google result to price on the airline site, try Kayak, as it’s decent at providing accurate fares, accurate availability, and links to fares on airline and other sites.